The Insider's Address for Lovers of Reims

At 77 Boulevard Général Leclerc, there is an address that only reveals itself to those who know how to look for it.

In the heart of Reims' hyper-centre, facing the quiet greenery of Parc de la Patte d'Oie, a Haussmannian building holds within its walls an apartment you sense before you truly know it. La Loge du 77 is not simply a furnished rental — it's a parenthesis, designed for couples seeking a getaway where refinement is spoken in a hushed voice.

Step through the door, and the Parisian spirit of Virginie, your host, reveals itself in discreet touches — carefully chosen black-and-white photography, clean lines, and a dark, enveloping bouclé fabric that invites you to settle in without hurry. Here, champagne is never far away: an illuminated Veuve Clicquot label watches over the bedroom, a quiet reminder that you are indeed in Reims, capital of a secret best tasted rather than told.

The living room, bathed in the blue evening light through tall French windows and wrought-iron balconies, sets the stage for conversations that linger. The bedroom, warmed by amber tones and paisley silk cushions, closes the day in a softly cocooned embrace. A fully equipped kitchen completes this haven, for those who wish to extend the evening without leaving the bubble.

Just steps away, the cathedral, the historic champagne houses, and Reims' finest tables await your curiosity. Virginie will happily share a few addresses the guidebooks don't mention.

Book La Loge du 77 and let Virginie open the doors to a Reims few visitors ever discover — the Reims of the initiated.